21 Ocak 2012 Cumartesi

Marketing Effects on Customer Satisfaction


Profit is one of the most important factor for business. If you want profit you should satisfaction customer and you should motivate worker. Okey this sentence all right in definition. But it is in paper if you want apply, it will be different. Be polite and do marketing. Financial Management survive a company because if you don’t calculate incomes and outgoings company is going down. It is main for company. The global world competitive and advertisement are determine the winner.

Two of them are going one word. I am talking about ‘’ Marketing’’. What is marketing?  Accomplish the purpose of the business and customer satisfaction which is the correct flow of goods and services from producers to consumers given the direction that business activity. Sales, distribution, advertising and product differentiation, such as direct, indirect, such as market research activities. This is also definition. Yes theory is important but it is not equal all. It is only cue and start the way. Marketing should be together with customer. Because if customer doesn’t buy your goods finance is calculate how much salary are you going to give workers? How much money spend for product? And how much is company has fixed cost? All of the questions about cost and for company doesn’t want this. General Manger or CEO hate and wind up a company. For these reason keep your customer happy. Price is one of the most important factor but is isn’t equal everything. Customer satisfaction is everything. Because if customer like your product and service your company is going up.

Marketing starts from name. Firstly don’t use worker, employee, personnel, labor etc. Because they should feel we are important and we effect the business. This is our company. Yes we can. But it should be balance. And use cast member, team member, co-worker etc. Because this is direct marketing they can know they don’t have any share on company but looks should be this. You are really important for our company if you go we cannot do very well. Beside don’t be piker about salary or wage which you give. You can spend more many but their performance shall be 2 persons power. But at the same time apply strong rule. They shouldn’t be late and lazy. Firstly employee and after this section customer is coming. Customer? Yes but use marketing they are our guest or you can say visitor. Yes in reality guest doesn’t pay money but this is marketing name. Actually they are our guest but they pay money for our service or goods. But the important point there if they don’t like our service you shouldn’t take money. Or you make difference. When they come your shop you can give gift. Beside you cannot be stingy. Give more because they like it. And they would like to come your shop again.

Making more sales going through the way to win more profitable. There is one thing to consider when trying to increase sales of: Sales of moves to increase the future sales are going to do that is to head off the waste any more sell most of our sales are actually saying.
The way to do loyal customers satisfaction and going through them. Customers shopping at the next they are very satisfied with how it is to you the possibility to choose. For this reason, customers are satisfied with how much you should review constantly.

Measurement of Satisfaction in doing more to rely on perceptual data, and customers have to say you came. Satisfaction factors for each industry sector and continuously and quickly changed the dynamics of perceptions or preconceptions of measurements made ​​is unlikely to be healthy.

How satisfied your customers come to you and saying that the information given in the decision-making to the success of the decisions you will use as a single data source contains a lot of question marks. pleased to tell you how much is because people only one is actually from within the customer groups.

Like them, dissatisfaction about the people who come to you, you cannot explain nothing but the difference in satisfaction issues such as whether or not at all satisfied with the people who have come to tell you that among your customers. This case needs to demonstrate an interest in each specific customer groups.

You need to first determine who your customer is and why you did the shopping. I wonder what it pays attention to your customers when you shop? Is the price, a smiling face, fast service? They may be as many criteria when selecting which is crucial to you and your customers from sector to sector and even the importance of these criteria often differ even between the same two competitors in the industry.

After you find what you give importance to customers while working with you to wonder what we need to get to you how pleased they are on the basis of these criteria. Remember, the most important customers for the features they need to satisfy the highest level.
Finally, customers can use to explain your complaint or satisfaction of all the channels open and hold! Put complaint boxes, your meetings with them, give your phone number, please encourage them to contact you.

Customers' every criticism, suggestions, complaints of a whole new opportunity for you.
Ensure to customer satisfaction, gain loyal customers and ensure their continuity seems to be a very difficult process. To conduct research, evaluate the results of their communication channels open, to improve the existing channels, listen to the customer, etc., etc. .. Indeed, satisfied customer base hard and continuous work is required to have.

However, displaying superhuman efforts, a few important points to note about communicating with your customers is even visibly increase the level of customer satisfaction. In this article we will try to give a few tips that will please your customers.

Make regular contact with your customers

Products to your customers in certain periods, quotes, etc. give information on a subject, the new products announcements, developments in the sector with information about the Offer. In addition, customers' birthdays, anniversaries, such as companies feel more special when you are near them. Newsletters, magazines, publishing your company always try to keep the customer in mind.

Whether they are satisfied with Continuous Track

Research as well as make certain periods, customers receive a product from you to them a few days after the telephone, mail, etc., in a way that reaches their satisfaction with their problems with products and services. In short, your appreciation for them to feel more.

Know Your Customers

Always remember the first purchases after your customers, they do not have to introduce themselves. Customers who feel that your organization's special to you a more open, more generous and more will be relevant.

Thank you to your customer

And will be happy to give them small gifts to your customers and increase their commitment to you.

Be sensitive to the Customer Complaints

Take customer complaints seriously and we feel more customers. Respond to complaints as quickly as possible. If the problem as soon as possible, even nıt solve customers often tell us about it. Customers should take time to understand the problems the solution can meet, but not to give value to them at all.

Beware solution counterparts

Solution partners, your suppliers to your customers that allows you to be as sensitive. Companies engaged in the performance of the job for you, your customers will perceive you as your performance.

For Local Companies

If you are in an area that serves only a company (Etiler a restaurant or a sports club, such as Baghdad Street) existing and potential customers in your area for parties, entertainment, activities, organizations, etc., edit. That allows you to show the people of your area of interest. Only one target customer group, these applications will be valid for the companies. for example, applications should appeal to mothers for mothers serving companies.

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